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Exhibition and Sale of Fukushima Products Held at the Marunouchi Head Office

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On December 5, an exhibition and sale of products from Fukushima was held at the Head Office Building in Marunouchi, Tokyo, as part of MHI Group's activities to support the region's recovery from the Great East Japan Earthquake and tsunami disaster.

Specialty products of Fukushima
Specialty products of Fukushima

The event was organized in cooperation with MIDETTE (Note), Fukushima Prefecture's "antenna shop"

in central Tokyo, at a venue specially set up for the occasion. More than 70 different items were on offer, including Fukushima's highly acclaimed local sake (winner of the most Gold Awards at the annual "Fine Sake Awards, Japan" for the seventh consecutive year), popular sweets, and other delectable foods.

Though the exhibition was open only during lunch break and after regular work hours, large numbers of Group employees who work in the building thronged the venue to buy products. Some items sold out just during lunchtime, and by the end of the day nearly everything had been sold. Total sales substantially exceeded the target.

MHI Group will continue to undertake an array of activities to support recovery in the disaster-hit region, which even now continues to suffer the effects of groundless rumors concerning the safety of its local products.

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CEO Izumisawa (center) visited during lunchtime.
CEO Izumisawa (center) visited during lunchtime.
The venue was packed with employees eager to buy.
The venue was packed with employees eager to buy.