MHI to Establish Centrifugal Chiller Production, Marketing and Service JV in China, Jointly with Dalian Refrigeration
Tokyo, April 12, 2013 - On April 12 Mitsubishi Heavy Industries, Ltd. (MHI) and Dalian Refrigeration Co., Ltd. (DRC), the largest manufacturer of screw compressor chillers in China, signed a joint venture agreement under which the two companies will establish a new company in Dalian, Liaoning Province, this July. The operation of the JV will include production, marketing and servicing of centrifugal chillers. With establishment of the JV, MHI aims to enhance the cost competitiveness of its chillers by securing a local production base in China, the world's largest market for centrifugal chillers. Going forward MHI will engage in sales expansion in China through the new JV, and it also looks to leverage the new unit as a base for aggressively tapping into the global market.
Initially Mitsubishi Heavy Industries Air-conditioners (Shanghai) Co., Ltd., a company to comprehensively oversee MHI's air-conditioning and refrigeration systems business in China, will market and service the chillers, utilizing its local sales network already in place. MHI also plans to market the centrifugal chillers manufactured by the JV outside China, mainly in Asia and the Middle East, through its own sales network, with the intention of developing the JV in Dalian into a global production base.
DRC is an affiliate of Dalian Bingshan Group Co., Ltd., a supplier of air-conditioning and refrigeration systems and equipment for petrochemical plants. DRC's product portfolio centers on the Bingshan ("iceberg") brand of industrial refrigeration systems.
MHI's centrifugal chillers deliver the world's highest levels of refrigeration efficiency and environmental performance, features enabling the company to enjoy a near 60% share of the Japanese market. However, in order to further drive sales expansion in major markets around the world, including China, MHI deemed it necessary to significantly enhance cost competitiveness, a stance that led to the establishment of the new JV with DRC.
With the new JV in China playing a central role, going forward MHI looks to establish globally optimized production and parts procurement structures for centrifugal chillers, and to enhance their competitiveness as a springboard for expanding the company's share in the global market.