First MHI Group Companies PR Meeting Held

Planning Group, Corporate
Management Division
Mitsubishi Heavy Industries Compressor Corporation
Eiko Nakano

Through this event, I learned each company’s PR activities are based on their business’ characteristics and market environment. We cater to different customers via separate PR strategies, but it became clear that we also share many similar challenges. In response to these challenges, I believe we can improve MHI Group’s PR capabilities by sharing our strengths and success stories. This was the first PR Meeting, but I hope it will not be the last; it is continuous, organizational activities that will grow our Group’s brand strength, not temporary or one-time initiatives. PR activities like this will help to fulfill our duty to communicate MHI Group’s appeal and social significance to more people.

General Affairs Section,
General Affairs Department,
Management Control Division
Mitsubishi Heavy Industries Machinery Systems, Ltd.
Ryota Kojima

At this meeting, I gained insight into the kinds of initiatives being implemented by colleagues throughout the Group. Hearing about the challenges and concerns of other companies made me realize how many we had in common. From this experience, I gained a lot of ideas for how to address Mitsubishi Heavy Industries Machinery Systems’ challenges going forward.

I also consider it a great success that I was able to connect with colleagues with similar goals. I will continue to treasure these connections and collaborate with them to disseminate valuable information for enhancing our external and internal branding!

General Affairs Group Management &
Administration Department
Mitsubishi Heavy Industries Aero Engines, Ltd.
Yukinori Sakamoto

Many of the people at the meeting were inexperienced in PR, but we all shared a desire to make our companies better. I felt this desire was the driving force that would lead to various activities. It was also a valuable opportunity to learn everyone is finding their own way by trying new things.

Administration & HR Group
Management Planning Office
Mitsubishi Heavy Industries Marine Machinery & Equipment Co., Ltd.
Mikiko Sasaki

My biggest takeaway from the meeting was the concept of mutual responsibility for information. Information isn’t something that one person shares with others, but something everyone is responsible for sharing and connecting. Looking across our Group, many of my colleagues handle PR in similar ways, bringing me encouragement. Even in a vertical organization, taking a horizontal perspective on PR will cultivate cross-department and cross-company connections. I hope we can continue sharing information to improve our PR capabilities!

Labor Section,
General Affairs Department,
Management Control Division
Mitsubishi Heavy Industries Machinery Systems, Ltd.
Aoi Watari

The meeting helped me understand PR activities across our Group. The information on how to use internal newsletters and managing exhibitions was also enlightening. I got a strong sense of a need for social media in recruitment PR and gathered concrete ideas for future recruitment strategies, making this meeting a valuable opportunity. Particularly impressive was the sense of comradery that developed from realizing we share similar concerns. Learning that other business divisions and companies have similar concerns reaffirmed the importance of sharing information. Motivated by this meeting, I want to expand my network for sharing information and further strengthen Group collaboration.

Business Strategy Group,
Engine & Energy Division
Mitsubishi Heavy Industries Engine & Turbocharger, Ltd.
Takuya Nakano

Listening to examples of activities and the challenges of other companies provided a good opportunity to rethink how we do PR. Additionally, as someone with no PR experience, I gained the incredibly valuable insight that PR should not be limited to media, but should also include a wide range of activities that involve other departments, such as recruitment PR. I now believe that PR is a management function that can contribute to achieving our organization’s goals by building relationships through internal and external communication.

Strategy Planning Department
Mitsubishi Heavy Industries Compressor Corporation (MCO)
Kohei Tanabe

The goal of these PR Meetings is to create a forum for collaboration and mutual improvement among operating companies. We must now increase participation to improve the quantity and quality of case studies available to us, both successes and failures. If you are interested, please reach out. Let’s work together! I look forward to hearing from you.