New Air-Conditioner TV Commercial Featuring Popular Actor Keiko Kitagawa
-- Spot Titled “The Nap” Expresses the Quiet and Happy Moments --

◆ An advert conveying a quiet, happy moment at home, based on the concept of “Offering comfort around the world through thermal solutions”.
◆ Highlighting the comfortable indoor environment and energy-saving performance with broadcast starting on Friday, January 23

Tokyo, January 21, 2026 – Mitsubishi Heavy Industries Thermal Systems, Ltd. (MHI Thermal Systems), a part of Mitsubishi Heavy Industries (MHI) Group, will release a new television commercial for air-conditioners titled “The Nap” as part of its series of ads featuring popular actor Keiko Kitagawa. The spot will be successively broadcast nationwide in Japan, apart from some regions, beginning Friday, January 23rd.

Demand for comfort and energy savings in air-conditioners has further increased in recent years. Responding to these market needs, MHI Thermal Systems has continually enhanced the cleanliness and energy efficiency of its air-conditioners to provide a more comfortable home environment. This latest TV commercial shows Keiko Kitagawa taking a pleasant nap, having fallen asleep reading in the “clean, comfortable, and energy-saving space”.

MHI Thermal Systems will release the TV commercial, along with behind-the-scenes clips, on its website, and post advertising and public relations content on the company’s official social media accounts (X and Facebook, available in Japanese only). The new commercial will promote greater understanding of MHI Thermal Systems air-conditioner lineup, and more broadly convey the value provided by MHI Thermal Systems.

■ TV Commercial Overview

■ TV Commercial Storyline

"The Nap"

The commercial opens with a shot of Keiko Kitagawa having a pleasant nap on a sofa in the living room.
Behind her is an MHI Thermal Systems air-conditioner. The room is enveloped in “good air” cleaned by the AQ Ozone Mode, with energy savings achieved through AI Automatic Comfort Mode. She has surrendered to the silence of the clean and relaxing space, and as she wakes from her nap, she stretches and takes a deep breath, finally uttering a heartfelt expression of how comfortable she feels.

■ Behind-the-Scenes Episodes

The filming took place on a gorgeous day, in a studio filled with soft sunlight. As the commercial depicts Ms. Kitagawa relaxing comfortably at home, she arrived looking slightly more laid back than usual, though still elegant. Performing the scene where she is taking a nap on the sofa, her sleeping face called to mind a very happy moment, and a peaceful atmosphere filled the studio. While shooting the graphic visuals, she impressed everyone with her adaptability and range, from calm expressions to slightly cool looks.

Ms. Kitagawa enjoyed chatting with the staff during the filming. This behind-the-scenes look shows Ms. Kitagawa relaxed and brimming with natural smiles, candid expressions not seen in the main story.

2026-01-21