Press Information
MHI to Integrate 2 Group Companies on October 1st To Strengthen Domestic Air-Conditioning and Refrigeration Business
-- Move Will Enhance Marketing Strength through United Sales Networks -
-- Move Will Enhance Marketing Strength through United Sales Networks -
Tokyo, July 18, 2014 - Effective October 1, Mitsubishi Heavy Industries, Ltd. (MHI) will integrate two of its group companies: Mitsubishi Heavy Industries Air-Conditioning and Refrigeration Corporation, which handles majority of domestic sales of air-conditioning and refrigeration (AC&R) products, and Kusakabe Co., Ltd., a company that deals in heating systems. The aim is to strengthen MHI's AC&R business by integrating the two firms' sales networks as a way to achieve enhanced marketing power.
Mitsubishi Heavy Industries Air-Conditioning and Refrigeration Corporation was launched in October 2013 through the integration of two sales companies respectively handling AC&R products and centrifugal chillers. In addition to pursuing stronger marketing and servicing functions, the integrated entity has been working to expand its solutions business, including integrated marketing and maintenance services, for heat pumps and chillers – markets currently in an expansionary trend.
Mitsubishi Heavy Industries Air-Conditioning and Refrigeration Corporation, through integration with Kusakabe, will now boost its heating systems operations, aiming for increased sales leveraging the expanded network achieved via last year's integration. At the same time, the company will pursue maximum synergy merits from the new integration by aggressively expanding sales of heat pumps, chillers, etc. through the public-sector sales routes developed by Kusakabe for its heating systems.
MHI will work closely with the newly integrated Mitsubishi Heavy Industries Air-Conditioning and Refrigeration Corporation and fully support its future business development.
[Mitsubishi Heavy Industries Air-Conditioning and Refrigeration Corporation :"Voxcel" air-cooled heat pump module chiller]
[kusakabe:Hot-air type heater]
About MHI Group
Mitsubishi Heavy Industries (MHI) Group is one of the world’s leading industrial groups, spanning energy, smart infrastructure, industrial machinery, aerospace and defense. MHI Group combines cutting-edge technology with deep experience to deliver innovative, integrated solutions that help to realize a carbon neutral world, improve the quality of life and ensure a safer world. For more information, please visit www.mhi.com or follow our insights and stories on spectra.mhi.com.